Amul raises milk prices by ₹2 per litre; new rates effective May 14

Leading dairy brand Amul has increased milk prices by ₹2 per litre across several variants, with the revised rates set to come into effect from May 14, PTI reported.

The price revision will apply to key milk products, including Amul Standard Milk, Buffalo Milk, Gold, Slim & Trim, T-Special, Taaza, and Cow Milk.

The last price increase was effected on May 1, 2025.

Gujarat Cooperative Milk Marketing Federation (GCMMF), in a statement, said it has “increased the prices of fresh pouch milk by Rs 2 per litre in major milk selling variants/packs across India effective from May 14”.

The increase translates to about 2.5-3.5 per cent per litre, which is lower than the average food inflation, it added.

“The price hike is being done due to an increase in the overall cost of operation and production of milk. There is a substantial increase in the cost of cattle feed, milk packaging film and fuel during the year,” GCMMF said.

The cooperative said its member unions have also increased farmers’ procurement price by Rs 30 per kg of fat, which is a 3.7 per cent increase over May 2025.GCMMF is one of the leading suppliers of milk in India.

The hike is set to hit consumers across markets, further straining household budgets already under pressure.